QUICK, FIRM, FAIR
Generally, all systems within the APMM is designed to be able to perform all tasks quickly as any delay may affect the implementation of the laws of the country and is likely to put life and property in danger of customers. Assets acquired also supporting the principles this fast. Efficient and agile in the act or respond upon receiving a complaint or request for assistance to ensure effective enforcement and to reduce loss of life and property at sea. Highlighted every time the speed of dealing with customers include the speed of thinking and acting in accordance with the principles of the regulations, circulars and provisions of existing law. Speed act MMEA members showed interest MMEA customer a priority.
Assertiveness is an attitude that does not compromise with the things that violate the rules and laws. This attitude is important to give a message to customers that the MMEA enforcement officers perform their duties with full dedication, commitment, honesty, discipline, integrity, professionalism and trust in order to keep the peace, safety and well being of customers and territorial waters of any negative elements which may eventually damage / affect the interests of customers.
Each customer will be treated on an equal basis in accordance with the principle of "one law for all" to avoid collision regulations and state law regardless of status, rank and influence of any party. It is also to ensure customers get fair treatment, fair and respected so that customers' interests as a whole continues to secure.